Can WeChat Decrease Oil Consumption in China? | Duke Kunshan University
Can WeChat Decrease Oil Consumption in China?
Yong Zhao

Professor, School of Public Health and Management, Chongqing Medical University, China

Nov 14th 2018 12:00 to 13:00
Room 1079, Academic Building
Wednesday, November 7, 2018 - 16:45

Summary of talk:     

The oil consumption in China has increased rapidly in recent years.  The average daily oil intake is 42 g per person in China, while the recommended amount is only 25 g. Such excessive intake has become a major public health issue. Traditionally, women, particularly housewives, plays a key role in a household’s diet and nutrition in China. However, no study has investigated the knowledge and attitude of Chinese housewives regarding oil or has intervened on their oil intake behavior. WeChat is a multipurpose messaging, social media, and mobile payment application (app) in China. The popularity of WeChat provides great opportunities to deliver health education among housewives with the goal of decreasing oil consumption and promoting a healthy lifestyle.

In this talk, Pro. Zhao will provide a brief overview of WeChat and the status of oil consumption in China and will discuss how WeChat can be used to decrease the oil consumption in China and the significance of further research in this field.

Brief Biography:

Yong Zhao is a Professor in the School of Public Health and Management, Chongqing Medical University. His research focuses on community nutrition management, maternal and child nutrition and health behavior. He led and participated in 41 research projects funded by government (National Natural Science Foundation of China, Ministry of Education of China etc.) and 6 projects funded by foundations (Global Fund, the Kentucky Fried Chicken Health Foundation, the Medjaden Young Scientist Program and Chinese nutrition society, the Chinese Community Health Association, the Chinese Medical Association Foundation, etc.). He has published 65 papers in peer-reviewed journals as first or corresponding author.

Mr. Zhao received a BS and MS in Medicine from Chongqing Medical University. As a visiting scholar, he has visited at the Hong Kong University, the University of Cincinnati, and the Hong Kong Polytechnic University.